Sr. Manager Strategy, Buyer Engagement

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Senior Manager Strategy and Operations Buyer Engagement

About the team and the role:

The Global Buyer Loyalty and Engagement team is at the heart of creating customer-centric strategies that fuel business growth and enhance buyer loyalty for eBay. We collaborate closely with cross-functional and regional teams to deliver engagement strategies and programs that result in meaningful experiences for our 132M active buyers. We are looking for a driven and customer-obsessed lead to guide our efforts in EU, based in Germany. As the Senior Manager of Strategy and Operations, you will lead the development and execution of critical initiatives that support our buyer engagement efforts, including incentive strategy and insights, value-added services and loyalty strategies! This role requires a deep understanding of customer behavior, market trends, and business analytics to create compelling strategies that drive customer engagement while maximizing revenue for eBay. This role offers an unique opportunity to gain comprehensive understanding of our business ecosystem and gain experiences in customer strategy, product and business operations!

What you will accomplish:

• Serve as the main point of contact for our EU regional partners on global buyer engagement and incentive opportunities.

• Facilitate the optimization of incentive investment across all incentive vehicles with our European partners, championing standard processes, standardized measurement and test & learn opportunities.

• Analyze program performance, customer behavior, and market trends to recommend and implement improvements with regional leads.

• Identify and consolidate product and analytics gaps for global prioritization

• Analyze customer demand and preferences for buyer engagement offerings, including value-added services, to grow revenue for eBay. Partner with global and region leads on partner negotiation and management.

• Collaborate with cross-functional and cross-market teams including Trade, Product, Marketing and Analytics to ensure aligned execution against business goals.

What you will bring:

• Demonstrated ability in customer strategy, business/finance planning and program management, with a track record of developing and driving success.

• Strong analytical skills with the ability to leverage data-driven insights for decision-making.

• Excellent communication and interpersonal skills, with the ability to collaborate across diverse teams and cultures.

• Demonstrated ability to manage sophisticated projects, set priorities, meet deadlines, and achieve business objectives.

• Strong understanding of business/marketplace and customer economics, pricing, and profitability.

• Experience managing external partners and vendors.

• Online commerce experience in a marketplace preferred.

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