Lufthansa Group Corporate Design (m/w/d)

The Group Brand Strategy & Brand Management team drives four key strategic topics:

• Brand Strategy & Brand Measurement
• Brand Management
• Design & Visual Identity Development
• Premium Project

• Visual development of the Group brand
• Developing visual identity guidelines and assets (e.g. image language, color scheme)
• Secure visual brand governance & consistency of brand usage
• Establishing tools & processes to ensure correct implementation of corporate design
• Being first point of contact for all operational brand questions (design support) & steering of
  the design support agency
• Being responsible for the BMO content from a design perspective
• Developing templates & stationary (PowerPoint, Word etc.)
• Translation into applications (e.g. digital)
• Translation into Group-wide brand architecture & multi airline brand presence
• Supporting departments and subsidiaries on the redesign of their brands
• Developing 3D design guidelines and supporting visual projects (New Experience Centre,
  etc.)