Internship Global Media and Strategy -Hair

At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 47.000 pioneers around the globe. Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home Care and Hair. With our trusted brands, including Persil and Schwarzkopf, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth.

Dare to make an impact?

• Support in the planning and execution of integrated POE media activation strategies across digital and traditional touchpoints
• Assist in implementing the #Modern Marketing approach and supporting the adoption of new marketing approaches
• Help analyze consumer/buyer data and translate it into addressable media audiences for campaigns
• Assist in evaluating data from various sources to derive recommendations for optimal touchpoints across paid, owned, and earned media
• Prepare market, trend and competitive analysis with latest competitor activity tracking tools
• Collaborate with local media teams and agencies during the planning and execution of media activities
• Support the Global Marketing team in the development and execution of media strategies and campaigns
• Participate in the analysis of KPIs for measuring the effectiveness and impact of media projects
• Work closely with international teams to support global communication strategies based on internal and external data (e.g., market research, platform data)
• Take over and lead exciting and defined projects in the field of digital media

• Student (d/f/m) focusing on media/communications studies, business, or a related field
• Initial practical experience in media strategy, digital media, or communication is a plus
• Excellent English language skills (both written and spoken) are required; German skills are not mandatory
• Good knowledge of MS Office (especially Excel, PowerPoint, Outlook)
• Strong interest in the beauty and FMCG industries, as well as in digital marketing and media strategies
• Fantastic analytical skills and a high affinity for working with data
• Self-organized, structured person who is able to independently support and coordinate projects
• Availability as of January 2025 for 5-6 months

We offer you an attractive salary between € 1.050-2.095 gross per month. The exact amount of the remuneration depends on the desired duration, the type of internship (voluntary or mandatory) and existing degrees.

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

We are committed to creating an inclusive and supportive environment for all candidates. If there are any specific accommodations or adjustments you require for the interview process or your on-site appointment, please inform us, and we'll do our best to accommodate your requests.